There was a time when I was paid to manage the social media accounts of businesses. Day in and day out I would post content, watch for mentions on Twitter, […]
Why you need a website (and not just a Facebook page)
Building a digital presence for your brand takes time and effort. There are so many components, it’s difficult to keep up! You’ve been thinking of ways to make it easier. […]
Write simple copy for better results.
I’ve been looking at a lot of words lately. Web pages, Facebook posts, newsletters, blog articles. They are all full of them. So many words. And I’ve got to thinking, […]
Hashtags: could you be guilty of abusing them and why you should care.
There is a time and place for everything as they say, and the same goes for hashtags. As a digital marketer and an avid Instagram user, I have noticed a growing trend […]
5 questions to ask before committing to social media.
As an advocate of social media, I have seen brands benefit from all that it offers, but I have also seen brands suffer the downfalls. So why are some brands […]