Social has had its awkward moments. It arrived on the scene and we stumbled around not really knowing what it was about or how to use it effectively. But then it clicked, […]
Using hashtags as part of your social strategy.
Hashtags need to be part of your social strategy, they need to be identified as part of your overarching marketing plan. It really is a no-brainer. But still, brands are […]
Are you ignoring your customers? 4 things that are vital to social media success
There was a time when I was paid to manage the social media accounts of businesses. Day in and day out I would post content, watch for mentions on Twitter, […]
Why you need a website (and not just a Facebook page)
Building a digital presence for your brand takes time and effort. There are so many components, it’s difficult to keep up! You’ve been thinking of ways to make it easier. […]